Peace of the Brave edition · Israeli Designer Watch by Morris Weiss Go back to
Coming soon Peace of the Brave edition
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"The IDW, Israeli Designer Watch, is my personal expression of my love for Israel - the physical beauty of the land, the sense of brotherhood and a millennia-long resilience in the face of adversity."
- Morris Weiss, creator of the IDW and founder of pre-owned luxury watch marketplace The Watch Exchange Ltd
Customised watches

Creator of the IDW Morris Weiss creates customised and special edition watches to commission, for corporate and private clients wishing to thank employees or mark milestones. Fine watch entrepreneur Morris Weiss made aliyah in September 2020 and has been mad about watches since way before his bar mitzvah. For the last 9 years he has been trading in watches from the likes of Swiss watchmaking’s biggest names including Breitling, Rolex and Jaeger-LeCoultre. In 2015, he set up The Watch Exchange which buys and sells pre-owned watches and has secured an online customer base spanning all five continents.

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